by Jono Bacon | Jan 28, 2019 | Behavioral Economics, Leadership, Psychology
Mimicry is an interesting phenomenon in nature. Animals copy animals in various ways, such as the common behavior of insects changing their appearance as a tool to fool predators. Interestingly, human beings mimic other human beings too. We haven’t yet figured...
by Jono Bacon | Jan 2, 2019 | Behavioral Economics
There is an interesting psychological pattern wedged into all of our brains called the IKEA Effect. Put simply: we overvalue the things we either created ourselves or had a role in creating. It is named after the Swedish furniture manufacturer that puts you to work...