Community Archives - Jono Bacon

Redemption: My Community Management Career Mistakes (and How To Avoid Them)

by Jono Bacon | Jul 21, 2020 | Community, Community Management

Over the course of my career I have indulged in a rich collection of corkers of mistakes. Like the rest of you ‘orrible lot, I am human, and indeed, to err is to be human. Mistakes are one thing, but what I think is especially important in the interests of...

Vanilla Webinar on Tuesday 7th April 2020 (and Free Books)

by Jono Bacon | Mar 15, 2020 | Community Management

Just a quick note to share with you that my friends at Vanilla Forums will be hosting me for a webinar on the 7th April 2020. In this webinar we will be getting into: Understanding a framework for how to deploy a community strategy, invest in the right areas, track...

Announcing the Community Access Bootcamp

by Jono Bacon | Feb 4, 2020 | Community

Today I am excited to announce a new program I am launching called the Community Access Bootcamp. As I have talked about extensively, I firmly believe that communities are going to continue to be a growing force in businesses, charities, campaigns, and beyond. The...

New Piece on Community as a Competitive Advantage For Harvard Business Review

by Jono Bacon | Jan 26, 2020 | Community, Writing

Something I have been consistently hammering on about for a number of years is that communities are going to change how we build businesses and engage with customers. With global smartphone penetration expected to reach 45% this year and global data rates dropping...

It Ain’t All About Sign-Ups, Strangers Are People Too

by Jono Bacon | May 9, 2019 | Community Management, Forums

When I am working with clients with community management, one of the first things I want to understand is how they, not me, define success. What metrics are they tracking? One of the common metrics for success in communities is people who register, sign up, or...

An Example Of Open Source Community Engagement Done Well

by Jono Bacon | Apr 29, 2019 | Community, Open Source

Open source community can be a tricky business, but today I want to share a quick example of the kind of open source community engagement I try to encourage more generally, and with clients. This one comes from a client of mine, Zeppelin, who builds tools for...