Community management is hard work. It requires a careful balance of technology, psychology, workflow, and building organizational capabilities.
Fortunately, as the Internet continues to spread, more and more people are building communities. As such, we have a growing corpus of experience, and importantly, mistakes we can learn from.
Learning from failure is a critical component of how we grow. Community management offers rich potential here because it is chock-full of strategic and tactical decisions. We have to build a diverse tapestry of experience that weaves together strategy, growth, incentives, psychology, and more to net an overall successful community. There simply isn’t a way to do this without making mistakes: it is human nature.
Here are 10 key avoidable mistakes I recommend you swerve around as you kick your communities into action in 2019:
Can’t see the video? Click here.
I regularly post these kinds of nuggets of information and best practice. Be sure to join as a member: it is free and it will keep you in the loop with new articles, exclusive content, free consulting opportunities, competitions, and more.