ARTICLE

How Developers Consume Content in 2022

by | Wed 12 Oct 2022

Developers are in high-demand for technical companies and communities, but getting developer attention is harder than ever before…

…so, a lot of companies and communities create enormous amounts of content to attract developers…but a lot of it doesn’t get any traction.

Bummer.

So, how do you figure out how to create content that developers will love?

Well, we start with data.

I reached out to my pals at SlashData and asked them if they had some insight on how developers like to learn and solve problems…and boy did they deliver…

They sent me data from surveying thousands of developers that is enormously helpful in helping to guide how we structure and developer content developers will love.

So, I put together a video I walk through:

  • An overview of the data from Slashdata that sheds light on what kinds of content developers prefer for learning new technologies and problem solving.
  • An analysis of these trends and what it means for you (especially how it impacts your community platforms.)
  • Based on this data, I recommend 3 practical things you can do today to optimize how you create content for developers.

Where you work in AI/ML, cloud, mobile development, game development, open source, infrastructure, web3, or any other industry where you need to grab developer attention…this video is a must watch.

Check it out:

This data is powerful, so be sure to share it with others who are building developer enagement.

Want to build an audience of loyal fans, subscribers, and customers?

Want to read some more?

5 Things I Would Do To Fix Twitter

5 Things I Would Do To Fix Twitter

So, Elon Musk has purchased Twitter. I don't really want to get into the politics of whether this is a good or bad thing (other people are already debating this), but it got me thinking about what needs fixing in Twitter. There is little doubt that Twitter has a...

Should you use Facebook Groups for Your Community?

Should you use Facebook Groups for Your Community?

Yeah...yeah...I get it...Facebook... ...even people who use Facebook don't seem to be huge fans of Facebook as a company...but let's put that to one side for a moment. Thousands of companies, interest groups, support groups and more use Facebook Groups every single...

How Developers Stay up to Date in 2022

How Developers Stay up to Date in 2022

Developers are a really important demographic for a lot of companies. Front-end, back-end, QA, cloud architects, mobile devs...every tech company needs clarity on how to engage with developers. But...how do you know how developers like to stay up to date? How can you...

How to Deal with Internet Trolls

How to Deal with Internet Trolls

Did you know that 5.6% of people self-identify as Internet trolls? This isn't particularly surprising...but there is a broader challenge... ...I believe that a much larger group of people are not Internet trolls...but they are generally anti-social when online. This...

Dean Baratta On Intelligence and Security

Dean Baratta On Intelligence and Security

Dean Baratta comes on to talk about his fascinating career in working in intelligence, security, and protection. Communities are changing the way we do business. Discover a concrete framework for building powerful, productive communities and integrating them into your...

Sam Aaron On Live Coding Music

Sam Aaron On Live Coding Music

Sam Aaron, creator of Sonic Pi comes on to talk about live coding music. Communities are changing the way we do business. Discover a concrete framework for building powerful, productive communities and integrating them into your business. My new book, 'People Powered:...